PARK FALLS, WIS (September 25, 2024) - Revealed to the fishing industry at ICAST 2024, the all-new BLACK BASS and BLACK BASS GLASS Series may be the most dutiful and workmanlike family of bass rods ever conceived and crafted by St. Croix Rod. Expect universal appeal; these rods were designed and executed to appeal to bass anglers at all levels. Why? Because they kick open the doors to success and knowledge, solving problems with St. Croix technology, performance, and proven bass-specific lengths, powers, and actions at a popular, mid-range retail price. The foremost problem solved by BLACK BASS? Providing near universal access to premium-quality fishing tools optimized for the job at hand. 36 bass-optimized models are available in one- and two-piece casting and spinning configurations. Retail price is $145 to $185.

St. Croix BLACK BASS Series Features

• 24 casting models and 12 spinning models, optimized for every high-performance bass presentation
• Advanced, high-modulus SCIII carbon fiber blanks for an optimal combination of lightweight sensitivity with exceptional durability
• Select BLACK BASS GLASS reaction-bait models feature super-premium 100% linear S-glass moderate-action blanks
• Integrated Poly Curve® (IPC®) mandrel technology
• Lightweight stainless-steel guides with aluminum-oxide rings
• Progressive, split-grip premium EVA handles with cork rubber accents for exceptional angler comfort and durability
• Nylon reel seat with machined aluminum and stainless-steel locking nut
• 5-year warranty backed by St. Croix Superstar Service
• Designed in Park Falls, Wisconsin, U.S.A. and handcrafted in North America (St. Croix South in Fresnillo, Mexico) for bass anglers worldwide

St. Croix BLACK BASS Series Casting Models

• RIC68MXF – 6’8”, medium power, extra-fast action, casting / Retail $145
• RIC68MXF2 – 6’8”, medium power, extra-fast action, 2-piece casting / Retail $175
• RIC70MHMF – 7’0”, medium-heavy power, moderate-fast action, casting / Retail $150
• RIC70HF – 7’0”, heavy power, fast action, casting / Retail $150
• RIC71MF – 7’1”, medium power, fast action, casting / Retail $150
• RIC71MF2 – 7’1”, medium power, fast action, 2-piece casting / Retail $180
• RIC71MHF – 7’1”, medium-heavy power, fast action, casting / Retail $150
• RIC71MHF2 – 7’1”, medium-heavy power, fast action, 2-piece casting / Retail $180
• RIC72MHM – 7’2”, medium-heavy power, moderate action, casting / Retail $155
• RIC72HM* – 7’2”, heavy power, moderate action, casting / Retail $160
• RIC73MHF – 7’3”, medium-heavy power, fast action, casting / Retail $165
• RIC73HMF – 7’3”, heavy power, moderate-fast action, casting / Retail $165
• RIC73HXF – 7’3”, heavy power, extra-fast action, casting / Retail $165
• RIC74MHM* – 7’4”, medium-heavy power, moderate action, casting / Retail $165
• RIC74HF – 7’4”, heavy power, fast action, casting / Retail $165
• RIC75MHF – 7’5”, medium-heavy power, fast action, casting / Retail $170
• RIC76MHMF – 7’6”, medium-heavy power, moderate-fast action, casting / Retail $170
• RIC76HMF – 7’6”, heavy power, moderate-fast action, casting / Retail $170
• RIC710HM – 7’10”, heavy power, moderate action, casting / Retail $180
• RIC710HMF – 7’10”, heavy power, moderate-fast action, casting / Retail $175
• RIC710HF – 7’10”, heavy power, fast action, casting / Retail $175
• RIC710XHM – 7’10”, extra-heavy power, moderate action, casting / Retail $180
• RIC710XHF – 7’10”, extra-heavy power, fast action, casting / Retail $180
• RIC710XXHF – 7’10”, extra-extra-heavy power, fast action, casting / Retail $185

* BLACK BASS GLASS reaction-bait models feature 100% Linear S-glass blanks

St. Croix BLACK BASS Series Spinning Models

• RIS68MXF – 6’8”, medium power, extra-fast action, spinning / Retail $145
• RIS68MXF2 – 6’8”, medium power, extra-fast action, 2-piece spinning / Retail $175
• RIS610MLXF – 6’10”, medium-light power, extra-fast action, spinning / Retail $150
• RIS71MF – 7’1”, medium power, fast action, spinning / Retail $150
• RIS71MF2 – 7’1”, medium power, fast action, 2-piece spinning / Retail $180
• RIS71MHF – 7’1”, medium-heavy power, fast action, spinning / Retail $155
• RIS71MHF2 – 7’1”, medium-heavy power, fast action, 2-piece spinning / Retail $185
• RIS73MLXF – 7’3”, medium-light power, extra-fast action, spinning / Retail $155
• RIS73MXF– 7’3”, medium power, extra-fast action, spinning / Retail $155
• RIS73MHF – 7’3”, medium-heavy power, fast action, spinning / Retail $160
• RIS710MLXF – 7’10”, medium-light power, extra-fast action, spinning / Retail $175
• RIS710MMF – 7’10”, medium power, moderate-fast action, spinning / Retail $175

The comprehensive, experience-focused BLACK BASS Series is conceived to open new doors on the water for all bass anglers via purpose-driven lengths, powers, and actions that excel in all of today’s bass presentations.

All-new BLACK BASS and BLACK BASS GLASS Series rods are available for dealer order right now, with availability to anglers beginning in October.

Dealers should contact their St. Croix Sales Rep for assistance, pre-book, or more information.

Interested in becoming a St. Croix Dealer? Click HERE.

Learn more about St. Croix Rod and the new BLACK BASS Series at stcroixrods.com.

About St. Croix Rod
Headquartered in Park Falls, Wisconsin, St. Croix has been proudly crafting the “Best Rods on Earth” for 75 years. Combining state-of-the-art manufacturing processes with skilled craftsmanship and relentless innovation, St. Croix is the only major producer to still build rods entirely from design through manufacturing. The company remains owned by the Schluter family, as it has been for the past 47 years, owning and operating duplicate manufacturing facilities in Park Falls and Fresnillo, Mexico. With popular trademarked series such as Legend®, Legend Xtreme®, Avid®, Premier®, Imperial®, Triumph® and Mojo, St. Croix is revered by all types of anglers from around the world.